28 June 2016 - Berlin
foodora reaches €150 million in annualized transaction volume
Just three months after expanding to over 10 new cities, foodora announces further city expansions and posts 100x growth versus May 2015
Berlin, June 28th 2016 – Only three months after expanding into more than 10 new cities, the Berlin-based company that offers fast delivery from quality restaurants across ten countries worldwide and is part of the Delivery Hero group announces it plans to launch more cities in Germany, The Netherlands, Sweden and France in the next 60 days.
“We are now reaching €150 million in annualized transaction volume after an initial period of honing the business model and learning what matters to customers, partners and investors. This is 100 times our size just one year ago, and our continued expansion puts us even closer to our long-term vision of a service that truly changes the way food delivery is experienced,” said Rodrigo Sampaio, co-CEO of foodora.
“We delivered over 4 million meals in the last twelve months, becoming a relevant partner to thousands of restaurants, most of which had never delivered before. foodora combines an exceptional service level – most of our orders are delivered in less than 35 minutes – with the highest logistics productivity in the industry. This has earned us increased support from Delivery Hero, and now allows us to focus on a next wave of innovations to benefit our customers, the riders who support us and our partner restaurants,” adds Eduardo Goes, who co-leads foodora.
During the last 12 months, foodora doubled its order volume every two months, becoming the leading player not only in its home country Germany but also in the nine other nations in which it operates. Its signature pink bikes can now be seen in the streets of over 30 cities across Europe, Canada and Australia.
“foodora has demonstrated outstanding customer loyalty, driven by its distinctive brand, superior service level and curated selection of restaurants,” says Niklas Östberg, CEO of Delivery Hero. “It has developed a proprietary ecosystem of solutions for last-mile logistics that is optimized for food delivery, providing it with a sustainable competitive advantage and stronger financial performance. We are excited about its development and are increasing investment to expand and secure its market leadership,” complements Östberg.
foodora’s global network counts with the support of over 5,000 riders delivering high-quality food from more than 6,000 local restaurants directly to hundreds of thousands of food lovers every month. The service is available to consumers via web (www.foodora.com) and native iOS and Android apps, and to corporate clients via foodora’s enterprise platform, which counts already with over 500 signed companies worldwide. The service is available in over 35 cities across 10 countries.
How foodora works
Through the foodora website, its native iOS and Android apps or its corporate solution, customers can enter a desired location and view a curated list of high-quality restaurants serving their neighborhood. Once they have found their meal of choice, they can place an order in the comfort of their home or office within a few seconds, paying online through foodora’s secure platform. The order is then carefully prepared by the partner restaurant, picked up by foodora’s environmentally friendly logistics team and delivered to the customer’s doorstep in about 35 minutes.
Bodo joined Delivery Hero in 2013. He started as Head of PR, today he is responsible for the company’s corporate communications. Before joining Delivery Hero he worked in the comms area for 20 years, holding various positions in journalism, marketing and PR at companys such as Burda, Springer or Betfair.
Bodo is a graduate of Deutsche Journalistenschule in Munich, and Deutsche Film- und Fernsehakademie Berlin. In addition he holds a Diplom (equiv. to MSc) in Regionalwissenschaften from University of Cologne.