CSR & SustainabilityTech & Innovation - September 14, 2020

Delivery Hero partners with the United Nations World Food Programme to utilize technology for good

  • Delivery Hero is partnering with the United Nations World Food Programme (WFP) to integrate its ShareTheMeal donation feature into the company’s delivery apps
  • ShareTheMeal is a WFP initiative that enables users around the world to help feed hungry people by making donations via the ShareTheMeal app
  • Through an API integration, Delivery Hero provides customers with a seamless way to “share meals” as part of their order experience

Berlin, 14 September 2020 – Delivery Hero SE (“Delivery Hero”), the world’s leading local delivery platform, today announced a global partnership with the United Nations World Food Programme to roll out the organization’s ShareTheMeal donation feature to its delivery platforms. Customers in Austria, Bulgaria, Finland, Malaysia, Norway, Romania and Sweden will soon be able to support the fight against global hunger at the tap of a finger. The donation feature is planned to launch in additional markets shortly.

Christian von Hardenberg, CTO at Delivery Hero, said:

Our team at Delivery Hero is always aiming to deliver product and tech innovations. We are now putting our experience and expertise to the service of those in need by integrating ShareTheMeal, a meal donation functionality, directly in our local apps. Tech teams from both Delivery Hero and ShareTheMeal have worked hard to build a seamless product that is scalable and can be further rolled out to more of our apps in the future.

The two Berlin-based tech organizations Delivery Hero and ShareTheMeal have been working closely together to make it easy for customers to give back to their communities. The partnership resulted in a donation functionality integrated in Delivery Hero’s local apps. This allows for a seamless donation process, becoming an integral part of the order flow and customer journey. Now, sharing a meal becomes as easy as ordering one, bringing us one step closer to help fight hunger all over the world.

ShareTheMeal is a WFP initiative and app that enables people to help feed hungry families around the world by making a donation via the ShareTheMeal app. Since launching in 2015, ShareTheMeal has engaged over 3 million users to fundraise 41 million US dollars to support a variety of WFP operations across the world.

Dominik Heinrich, Director of Innovation at WFP, said:

From all of us at WFP, we are proud of Delivery Hero’s commitment to fighting global hunger. This partnership is built on a shared vision of engaging people around the world to become the generation that reaches a world without hunger. We work hard to ensure those most vulnerable have access to the right nutrition, each and every day. With the help of Delivery Hero, we will be one step closer to reaching zero hunger.

Massimiliano Costa, Head of ShareTheMeal, added:

Collaborating with Delivery Hero is a great example of what we can achieve when partnering together with companies trying to make a difference in the world. We are thrilled to count on Delivery Hero’s strong commitment and innovation capabilities to implement our donation feature into their widely used delivery apps. As part of their everyday delivery experience, customers now have the opportunity to help hungry families in some of the most dramatic food crises in the world.

Delivery Hero has always been committed to maximizing its positive impact on local communities all around the world – from partnering with charities to volunteering for social causes. With food delivery being the core business of Delivery Hero, one of its ambitious CSR goals is to donate 10 million meals by the end of 2021. Entering into a partnership with the World Food Programme, Delivery Hero can now also empower its customers to give back to society and donate food to people in need by connecting them to a cause they care about.

Delivery Hero has a strong presence in 39 out of 44 countries in which it is operating across Europe, Latin America, Asia, the Middle East and North Africa. Delivery Hero also operates its own delivery service primarily in over 600 cities around the globe. Headquartered in Berlin, Germany, the company group has more than 27,000 employees. Delivery Hero is listed on the Frankfurt stock exchange and became part of the leading index DAX (Deutscher Aktienindex) in 2020. For more information, please visit www.deliveryhero.com

The United Nations World Food Programme is the world’s largest humanitarian organization, saving lives in emergencies, building prosperity and supporting a sustainable future for people recovering from conflict, disasters and the impact of climate change.

ShareTheMeal is the world’s first app against global hunger, allowing smartphone users to feed a child with just a tap. Since its launch in 2015, more than 3 million people have joined the community worldwide. Users have shared over 82 million meals with thousands of hungry children in some of the UN World Food Programme’s most critical operations, including Yemen, Syria and South Sudan. Google and Apple have ranked ShareTheMeal as one of the best apps in their respective stores.

Kingsum Li
Specialist, Corporate & CSR Communications

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